CRT-550 Practice Test Questions Answers Updated 218 Questions [Q117-Q140]

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CRT-550 Practice Test Questions Answers Updated 218 Questions

CRT-550 dumps & Salesforce Marketing Cloud Consultant Sure Practice with 218 Questions

Who should take the CRT-550 exam

The Salesforce Certified Marketing Cloud Consultant CRT-550 Exam certification is an internationally-recognized validation that identifies persons who earn it as possessing skilled as a Certified Marketing Cloud Consultant. If a candidate wants significant improvement in career growth needs enhanced knowledge, skills, and talents. The Salesforce Certified Marketing Cloud Consultant CRT-550 Exam certification provides proof of this advanced knowledge and skill. If a candidate has knowledge of associated technologies and skills that are required to pass the Salesforce Certified Marketing Cloud Consultant CRT-550 Exam then he should take this exam.

NEW QUESTION 117
A bank wants to send out a series of emails to new customers that open a checking or savings account. The emails will be used to educate and inform customers regarding their current account and other bank offerings
* Data for the campaign will be in two data extensions: Customer and New Accounts
* The Customer data extension is currently used for multiple campaigns and is updated at 1:00 a.m.
* The New Accounts data is encrypted and will be placed on the FTP at 10:00 p.m.
Which automated workflow meets the customer’s requirements?

A scheduled automation that starts at 2:00 a.m. that executes Data Extract Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.

A triggered automation that executes File Transfer Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.

A scheduled automation that starts at 2:00 a.m. that executes File Transfer Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.

A scheduled automation that starts at 12:00 a.m. and executes a File Transfer Activity, Import Activity, Query Activities, Wait Activity, and Send Email Activity.

NEW QUESTION 118
A marketer wants to create and edit email content, as well as generate reports and manage subscriber data.
Using the principle of least privilege, which two pre-defined roles should be assigned? Choose 2 answers

Analyst

Administrator

Data Manager

Content Creator

NEW QUESTION 119
A customer wants to display a subscriber’s first name and the date of send in its monthly newsletter, subscriber first name data is stored in data extension that won’t be used in the send definition.
Which option should be in this scenario?

Personalization strings

Guide Template Language

SQL Query

AMPscript

NEW QUESTION 120
A retail company’s database of record resides at a 3rd-party company that also keeps track of purchase history. That database only updates once a day where new records can be created and merged. The database uses an “Email ID,” which is a numeric field that represents both the business unit and email address. The company now wants to be able to send real-time Welcome emails to people (newly registered website users) who provide their email address in exchange for getting 10% off their first order, and ensure this send is connected to “Email ID” in the database.
What key issue should be addressed? Choose 3 answers

How will Marketing Cloud and the database sync up?

Will new users have an “Email ID”?

What will be used as the Subscriber Key?

What publication lists will be used?

Will the company need a custom preference center?

NEW QUESTION 121
During discovery, the customer outlines data requirements and the anticipated use of Marketing Cloud with the following criteria:
* Customer data will be fully refreshed every night via Import activity from the customer’s data warehouse.
* Contact records will be augmented by relational data tables via Contact Builder.
* The customer data file will contain 5M records with 40+ attributes.
* One attribute will house HTML code, 1000 characters max, that will be used to populate Account Access content areas in emails.
* A customer ID will be used as the unique identifier for each contact.
Which statement differentiates the use of data extensions over lists?

Data extensions allow for add/update Import activity.

Data extensions can store HTML code as an attribute.

Data extensions support Customer ID to be used as Subscriber Key.

Data extensions are necessary for Contact Builder

NEW QUESTION 122
A customer wants to integrate their website with Marketing Cloud so that users can update their marketing communication preferences. The customer has in-house web development resources available and is interested in leveraging tools such as Journey Builder in the future.
What solution should the consultant propose, given the customer’s requirements and available resources?

Configure a relational data structure using Data Extensions and consult with the customer on API integration with their website.

Configure a data structure using Lists and leverage a SmartCapture form that the client can iFrame into their website.

Configure a relational data structure using Data Extensions and leverage a SmartCapture form that is hosted in Landing Pages.

Configure a data structure using Lists and leverage the out-of-the-box Preference Center.

NEW QUESTION 123
A restaurant supply company captures email subscribers and leads through trade shows. This has always been a manual process with booth visitors leaving contact information in a fishbowl. The restaurant supply company is updating their process to an online sweepstakes entry that allows entrants to confirm opt-in for a monthly newsletter.
Which two components are appropriate for this solution? Choose 2 answers

CloudPage with Web Collect to add entrants in to a data extension

Send Email Activity with a link to a subscription center

CloudPage with Smart Capture to add entrants in to a data extension

Data extension with double opt-in status defined

NEW QUESTION 124
The Corporate Apparel Division of Northern Trail Outfitters (NTO) is moving to Marketing Cloud and will be using NTO’s existing account. The Corporate Apparel team has asked for a recommendation on whether they should have a separate Business Unit.
Which consideration warrants the creation of a separate Business Unit for Corporate Apparel’s instance of Marketing Cloud?

Brand guidelines for Corporate Apparel is different from NTO

Managing Unsubscribes for the Corporate Apparel Division only

Sending from a separate IP Address and Domain

Using different From Name and Email Address settings

NEW QUESTION 125
What statements are correct regarding Attribute Groups?
Choose 2 answers

They link data extensions to subscriber lists.

They link data extensions to contacts.

They link data extensions to other data extensions.

They link subscriber lists to contacts.

NEW QUESTION 126
An entertainment company is hosting events across the country in different venues. They want to use Contact Builder to feed Journey Builder. Contacts who enter a journey will go through a decision split based on the type of event. The journey will send a series of emails and one of them will contain the venue details dynamically populated with AMPscript.
The company collects the following information:
*Customer data (email address, first name, last name….)
*Event registration (email address, event ID, event name, event type, venue ID….)
*Venue details (venue ID, venue name, venue address….)
*Payment details (email address, event ID, total paid….)
The company does NOT want to link everything in Contact Builder. Which two data extensions should be incorporated inside Contact Builder? Choose 2 answers

Event Registration

Venue Details

Payment Details

Customer Data

NEW QUESTION 127
Northern Trail Outfitters wants to send special discount offer to engaged customers on their email list.
What should be resolved prior to generating the audience?

What the offer will be

When to send the email

Who the offer come from

How to determine engagement

NEW QUESTION 128
A customer plans to configure multiple business units (BU) to support the digital marketing efforts of five international offices.
Which reasons warrants this implementation? Choose 2 answers.

Support non-English responses with Reply Mail Management.

Localized language and display options based on location and culture.

Tracking information for campaigns sent by each office.

Localized physical mailing address displayed in the default email footer

NEW QUESTION 129
A financial services customer wants to send email to customers who log in for the first on a new IP. This message should be deployed as fast as possible due to its sensitive content. The message contain information related to the login IP.
What should a consultant recommend to deploy the email?

Inject the subscriber into a Journey.

Use the Transactional Messaging API.

Execute a Triggered Emails Interaction.

Use a User-Initiated Emails Interaction.

NEW QUESTION 130
A user in the MC wants to use salesforce custom object data for segmenting and personalization.
How should the consultant approach this requirement?

Export report data from the sales cloud and import into a marketing cloud synchronized data extension.
Use a filter activity to produce a sendable data extension. Create an email send activity in Automation Studio

Sync contact and custom objects with Data Stream and send from Synchronized Data Extension with Salesforce email send. Ensure there is a lookup relationship to a contact or lead record.

Create a custom report type that contains the contact or lead ID, email address, and custom object data, then from the marketing cloud, import into a Salesforce Data extension. Use AMPScript in the email to call data

Map the custom objects to the profile center and use the email editor to insert the custom data. Create a user-initiated send to associate the email to the largest audience and return tracking data.

NEW QUESTION 131
A customer wants to reports on ‘Not Sent’ contacts in Journey Builder.
Which method should be used?

Use the standard report ‘Subscribers Not Sent to’.

Use an automation with Tracking Extract.

Create an Analytics Builder Discover report.

Query the _sent Data View for the contact’s send status.

NEW QUESTION 132
What storage model should be used if a subscriber has more than one value for an attribute?

Lists

Profile Attribute

Data Extensions

Publication Lists

NEW QUESTION 133
A customer would like to store financial data related to invoicing in its data extensions.
Which field type should be used?

Currency

Decimal

Number

Float

NEW QUESTION 134
A customer has several values that need to be used in the body of an email send:
* The data would be stored in a reference data extension, related on SubscriberKey.
* There may be one or more records for each subscriber.
* The audience is generally over 1 million subscribers.
* The content is time sensitive and should be sent as quickly as possible.
* The customer is not using “catch and release” sending.
* The reference data extension contains 25 columns.
Which method should be used?

AMPscript a single Lookup Function

Server Side Javascript a single LookupOrderedRows Function

AMPscript a single LookupOrderedRows Function

Dynamic content via the Dynamic Content Wizard

NEW QUESTION 135
Northern Trail Outfitters (NTO) has decided to use Journey builder to launch event-driven lifecycle marketing programs. This includes personalized interactions with customers with the goal of increasing purchase frequency.
What two pieces of information would help NTO achieve this objective?
Choose 2 answers:

Last purchase date

Products purchased from a competitor

Number of items per order

Channel preference of customers

NEW QUESTION 136
Northern Trail Outfitters has a customer login page on their website and wants to use Marketing Cloud to send an email to customers who need to reset their password. The email needs to be sent as quickly as possible. Their web server should receive a notification when the email is sent.
Which solution should they use?

Triggered Send Definition

Transactional Messaging API

Multi-Step journey with an API Event entry source

Single Send journey with an API Event entry source

NEW QUESTION 137
A company collects subscriptions on its websites. It does the following:
* Compiles that subscription list in a database in the website content Management System (CMS).
* Posts this encrypted list to Marketing Cloud nightly at 11 p.m.
* Uses Marketing Cloud as the database of record.
* Sends up to five emails a week based on subscriber engagement with prior sends.
What automation sequence (excluding waits) should cover these requirements?

File Transfer > Import File > Measures > Send Email

File Transfer > Import File > SQL Query > Send Email

File Transfer > SQL Query > Measures > Send Email

File Transfer > Data Extract > Filters > Send Email

NEW QUESTION 138
A retail company’s database of record resides at a 3rd-party company that also keeps track of purchase history.
That database only updates once a day where new records can be created and merged. The database uses an
“Email ID,” which is a numeric field that represents both the business unit and email address. The company now wants to be able to send real-time Welcome emails to people (newly registered website users) who provide their email address in exchange for getting 10% off their first order, and ensure this send is connected to “Email ID” in the database.
What key issue should be addressed? Choose 3 answers

How will Marketing Cloud and the database sync up?

Will new users have an “Email ID”?

What will be used as the Subscriber Key?

What publication lists will be used?

Will the company need a custom preference center?

NEW QUESTION 139
Northern Trail Outfitters want to use the Out-of-the-Box (OOTB) Preference Center to allow the customers to manage their subscribers and have them updated Salesforce CRM using Marketing Cloud Connect.
Which two considerations should be made before implementing this solution? (Choose 2 answers)

The OOTB Connector cannot update Salesforce Sale Cloud Directly

Contacts first added to all subscribers via Salesforce Entry Event in Journey Builder would not update.

The OOTB Preference Center does not support Person Account

Multi-Org Connector does not support the OOTB Preference Center

NEW QUESTION 140
In which two ways can Contact Builder be used to affect data stored on a data extension? Choose 2 answers

Reconcile contact data on multiple Contact IDs

Add a single record to a data extension

Export data from a data extension to any SFTP location

Clear the data from a data extension

How to study the CRT-550 Exam

There are two main types of resources for preparation of certification exams first there are the study guides and the books that are detailed and suitable for building knowledge from ground up then there are video tutorial and lectures that can somehow ease the pain of through study and are comparatively less boring for some candidates yet these demand time and concentration from the learner. Smart Candidates who want to build a solid foundation in all exam topics and related technologies usually combine video lectures with study guides to reap the benefits of both but there is one crucial preparation tool as often overlooked by most candidates the practice exams. Practice exams are built to make students comfortable with the real exam environment. Statistics have shown that most students fail not due to that preparation but due to exam anxiety the fear of the unknown. PrepAwayTest expert team recommends you to prepare some notes on these topics along with it don’t forget to practice Salesforce CRT-550 exam dumps which been written by our expert team, Both these will help you a lot to clear this exam with good marks.

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Who should take the CRT-550 exam

How to study the CRT-550 Exam

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